Sophia Ugbegua is the founder and creative designer of Somo by Somo, a celebrated Nigerian women’s wear brand. Her work is distinguished by elaborate detailing, a bold aesthetic, and high-quality craftsmanship, with a strong focus on bridal and custom-made couture.
Her design philosophy is rooted in a “glamorous, daring, and expressive” alter ego. She established the brand in 2015 as a creative outlet after beginning her fashion journey in 2013, creating pieces that make a bold statement of self-expression.
She was influenced early by her mother, whose successful fashion house sparked her interest in design and craftsmanship.
This foundation guides her commitment to heritage, as she often incorporates Nigerian traditions and fabrics such as Akwa Ocha. In her bridal pieces, she aims to let “the whispers of her heritage” flow through couture artistry.
In practice, Ugbegua’s work spans bespoke bridal couture and ready-to-wear. Her bridal service delivers timeless style that reflects each bride’s personality and roots, and many brides trust the brand for traditional and wedding looks.
Her “Adesomo” ready-to-wear collection offers an effortless fusion of elegance and sophistication through signature pieces.
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