SO &U – Nominated for Creative Agency of the Year at the MOI Awards

SO & U has emerged as one of Nigeria’s most dynamic and forward-thinking creative agencies, known for delivering campaigns that merge strategy, storytelling, and cultural relevance.

The agency specializes in creating content that resonates across social media, digital platforms, and experiential channels, ensuring brands connect meaningfully with audiences.

SO & U has executed high-impact campaigns across sectors such as technology, FMCG, and entertainment, leveraging data-driven insights and creative execution to drive measurable results. Its work not only engages audiences but also sparks cultural conversations and sets industry benchmarks.

The agency is equally committed to talent development, mentoring young creatives and fostering an environment that encourages innovation, experimentation, and professional growth. This ensures SO & U remains at the forefront of Nigeria’s evolving creative landscape.